Retention Rate and Ideas

How about...

...a 'best fundraiser of the month' feature on your site?

...a prize for best fundraiser every XX months?

...an email campaign? (Zzzz.)

The first ideas are about creating a repeating 'psuedo event' or goal to shoot for. Something to create a sense of urgency rather than the open ended 'I can just work on that next week' thing. Maybe also coordinate special compition prizes with holidays. 'Best Cancer Awareness Day Fundraiser Award'

I've been thinking about pushing for a prize of a free ticket to one of our events such as a fancy dinner or gala. Doesn't really 'cost' us much if anything, and they can even be a featured special guest. Win-win.

Maybe supply your fundraisers with updated fundraising kits periodically via that email campaign. A suggested story to feature (for us it might be an inspiring hospital patient story) and stuff like that.

Regards, Brian

Kristine Amendola:

Thank you Brian, these are great ideas.

We did create a featured page section so that should help.

The ticket to one of your own events is a great idea.  I will have to look into that.

Have you been using personal fundraising for a while?  If so, how are your results looking?

Just planning and getting rolling with Personal Fundraising here ourselves. Our first campaign is going to be geared for athletic events that we don't do a full-on teamraiser for. "But you can still fundraise by joining Team Children's."

Regards, Brian

Kristine Amendola:

Hi Brian.

I was wondering how your athletic events are going using personal fundraising rather than teamraiser.  We want to do that as well.  Currently we use teamraiser for other athletic events (other than our walks) and plan to move them to personal fundraising.  Any insight?

We're still in the process of rolling it out, but I don't forsee any huge problems so far.

We are still keeping our 10 main events as TeamRaisers (I'm working on two right now!) but we often get requests from our runners to do additional fundraising on our behalf for events that we don't participant in, or smaller events, or via a personal event (like a run across the country.) So we are organizing a program built around personal fundraising to address those missed opportunities.

I've heard that a few other places just use TR for this, but it TR so centered around a specific event date, overall goal, and around interaction between teams and participants, that it feels like the wrong tool.

Cracking the Personal Fundraising module open will also cross over into our revamped Tribute Giving and Corporate Sponsored programs as well. I should be hip deep in PF sites by next year.

Regards, Brian