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cassandra.shanahan - awa
cassandra.shanahan - awa
Ancient Membership 10 Comments Facilitator Level 2 Inquirer Level 2
in Blackbaud Luminate Online® & Blackbaud TeamRaiser® Discussions

I am creating a Welcome Series for newly registered constituents.  We are playing around with the idea of sending a different welcome series for newly registered constituents who have given a donation.  Does anyone do this?  How does it work?  Is it worth it to do this way?  Any insight would be greatly appreciated.  Thanks!

Cassandra

AWA

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  • Brian Mucha
    Brian Mucha
    Ancient Membership 2500 Comments 250 Likes Name Dropper

    I'm getting ready to set up our Welcome Series also.

    I think that's a decent idea. An issue I have been thinking of is the confusion some of the recipents will have if they don't realize that they created a cons account during donating.

    The messaging to explain that will be different than what survey responders might get, and so on.

    I think you could accomplish it all in how you build the groups that feed the series.

    Let us know how you are doing and I'll do likewise.

    Regards, Brian

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