Contact preferences in a newsletter/email

Aldera Chisholm 2 · July 2020

What are your best suggestions for adding contact preferences/consent to a newsletter email, other than the unsubscribe at the bottom? We want to have a bit more robust options to opt in and out, which I see you can do on a donation form, but I can't quite figure out why I can't make that work on an email. We're in Canada so they haven't opened up all the NXT Marketing features to us yet, so I'm open to doing this email in either NXT or OLX.

Would appreciate any suggestions!

Cheers

Austen Brown · July 2020

Hi Aldera Chisholm‍ ‍ - Below is a screenshot of the bottom one of our recent OLX emails. The link takes constituents to our Communication Preferences Form. We have a flow set up to send an email to the Data team and update a shared excel doc as entries are submitted through the form. The data team then manually updates the information on the constituents record - through the consent feature.

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Let me know if you have any questions.

Aldera Chisholm 2 · July 2020

Hi Austen,

Thanks for the example! It's always easier to have something to view when brainstorming out a project. I would like this solution more if I weren't a one-person data team! Haha

Cheers

Austen Brown:

Hi Aldera Chisholm‍ ‍ - Below is a screenshot of the bottom one of our recent OLX emails. The link takes constituents to our Communication Preferences Form. We have a flow set up to send an email to the Data team and update a shared excel doc as entries are submitted through the form. The data team then manually updates the information on the constituents record - through the consent feature.

Let me know if you have any questions.

Contact preferences in a newsletter/email

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