Email Complaint Number changes

It's possibly right! I recently learned that you can get the actual number of spam complaints per email by running a custom email report in Report Writer. (Create a new Report Writer report and choose Email > Messages report.) Then you can choose spam complains as a column field and pull as many email campaigns as you want into the report. Our complaint numbers were much lower than I expected, but then again, I didn't add the Yahoo Feedback Loop to our account until last week. Now we'll probably be seeing larger numbers here.


More on the Yahoo feedback loop, in case you're unaware: https://docs.blackbaud.com/email-resource-center/overview/blackbaud/suppression-lists/fbls


For the record, our complaint rate is not 0% right now, but still a verrry small percentage.

Hayley Durham‍ we are on week two of zero spam complaints as well...

It's been 0% for us for a bit over a year, starting back when Yahoo changed their spam reporting process. Support had no answers for me other than known issue, but suggested requesting that BB engineers pull your "sender grade" report. More details about that on https://kb.blackbaud.com/articles/Article/191712 . I haven't had time to do it yet, but they said you'd need to provide:

- Admin Bounce Details Report

- Are Email Engagement Factors enabled and being used?

- Specific email delivery examples (link to the delivery review page of the email)

John Masino:

Same here: it has been a little over a week for us seeing the zero Email Complaints as well...which can't be true. However, when we contacted BB Support, they said it was?


I keep track of our Email Complaints ratio on LO Emails multiple times a week, and while we were trending down (a good thing) leading up the "0.0000%" we first noticed a week or so ago, we have NEVER been at zero since I started actively tracking this metric in 2016.