Successful E-Card Campaigns

marissap

Does anyone have a good example of a successful e-card campaigns? I'm looking for good e-card samples. Thanks!

Jonathan Weldon

Marissa - Here is the link to yesterday's slides and presentations. There are great examples in there but here are a few direct links to some of the clients we highlighted:

• Save the Redwoods
• Feed the Kids
• Oklahoma Medical Research Foundation

Take care,

Jonathan

chadbingle

We had a recent campaign (acquisition) and this is the #2 email in our conversion series...

http://members.opendoorsusa.org/site/MessageViewer?em_id=38886.0&dlv_id=0

and this is the landing page it links to. "Ask a friend to Pray" takes you to an ecard. Send one to yourself to see what it looks like. It's fairly simple.

http://members.opendoorsusa.org/site/PageNavigator/NK_Bigfoot_Conversion

Our most successful ecards have been promoting 1. an advocacy issue possessing a lot of national media attention and 2. a valuable free PDF download. North Korea Freedom Week (an Advocacy campaign) brought in 250 new names and the launch of a valuable PDF called the "World Watch List" brought in about 400.

Hope this is somewhat helpful.

Nathan Allen 2

I noticed that, when you send an ecard, Convio adds "A message from John Doe email@address.com." before the custom message. Is there any way to change that? It looks weird because there's only a linebreak between that and the message, for example:

A message from John Doe email@address.com

The custom ecard message goes here.

Is there any way to remove that? Or at least put a paragraph break between that and the custom message?

Corey Pudhorodsky

Nathan Allen:

I noticed that, when you send an ecard, Convio adds "A message from John Doe email@address.com." before the custom message. Is there any way to change that? It looks weird because there's only a linebreak between that and the message, for example:

A message from John Doe email@address.com

The custom ecard message goes here.

Is there any way to remove that? Or at least put a paragraph break between that and the custom message?

The text at the top of the eCard is a Message Catalog entry that Convio Support can help you change if you'd like to modify it. It's called: "ecard_from_text" Just enter a case asking for a modification to that entry and the text that you would like to replace it with.