Event Fundraising Tips from the Komen 3-Day for the Cure

Event 360 Case_Staff

Ready to take your Convio TeamRaiser implementation to the next level?  Watch a complimentary  event fundraising webinar:

5 Million to One: Participant Communications on  the

Susan G. Komen 3-Day for the Cure

The  difficult economic conditions have put a strain on all event marketers  and fundraisers to find new ways to generate revenue and improve ROI.  The good news? Organizations are finding success with email marketing as  a tool to increase participant retention and fundraising.

Featured Speaker:  Tifani Geier

Director of Participant Acquisition at Event 360

When: On-demand

During this on-demand webinar, Event 360's Tifani Geier walks through a case study of how Susan G. Komen for the Cure communicates effectively with participants in its Komen 3-Day for the Cure fundraising event. Tifani describes how the 3-Day for the Cure integrates email marketing into the event's overall communications strategy, and offers examples of what types of calls-to-action have the highest and lowest response rates.

Details here:

http://www.event360.com/participant-communications-on-the-susan-g-komen-3-day-for-the-cure/