How is your organization capturing numbers for Virtual programs (recorded videos on YouTube, or Facebook) in Altru?

Nicolas Correa

We are doing like most other organizations during this pandemic, virtual programming. These programs are either in Altru or recorded and posted on different platforms like YouTube and Facebook. Is anyone trying to capture/entering Facebook/YouTube information in Altru? If you are, I'm interested in how you might be doing that.

Tamara Christensen

Hi Nicolas,


We are only using Altru for virtual or off-site programs that require preregistration.  For everything else, we are using the metrics from the platform. We use Hootsuite, so we can get good from there. YouTube has good analytics, and we use StatCounter and Google Analytics to track our website visits and such. 

Also, before Virtual Museum, we still only used Altru for programs that required preregistration, otherwise we used Google Sheets and pivot tables.


I don't know if there is a way to just add in numbers to a program. We are learning so much with our new timed-entry ticket system.  We are really looking forward to when we can send tickets from Advanced Sales!


- Tamara

Nicolas Correa

Hi Tamara,


Thanks for the information on Hootsuite and Statcounter, I'll pass that on to our program and marketing group to look at.


- Nicolas

Breanne Leach

Hi Nicolas,


Like Tamara, we are also only tracking events that require tickets in Altru. We use Zoom for those events, but have them register through us instead of through Zoom (we include the link in the acknowledgement email). For impressions and other information from social media platforms (Facebook lives, pre-recorded IGTV segments, and YouTube), we are using those platforms for analytics. 

Melissa Wersinger

Hi Nicolas,

We use zoom for most of all of our virtual programs. Zoom allows you to pay through PayPal so we have had a few programs for general public which they signed in and directly paid that way. However, we also wanted to be able to track them in one spot. So we created a daily program and placed I put it into group sales as a booking in Altru. That allowed us to track the number of people and then use resources to add the payment. I used our organization as the group that is booking. Then, we created a payment method for EFT transfers so that when a payment comes in as a different source. Let me know if you have any questions!