Session ID conditionals in email to track pages viewed

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Jenna Sauber
Jenna Sauber ✭
Ancient Membership First Reply
in Blackbaud Luminate Online® & Blackbaud TeamRaiser® Discussions

When sending emails to donors - how would I create a conditional that tracks what pages they might have viewed during their session, so that we can personalize even further?

Ex.

Dear Bob,

Thanks for your donation of $40.00 (conditional - donation amount). As you read on X page (conditional- session ID page tracker), you know that blah blah blah. But guess what else?

Thanks,

Organization ABC

In this example, it would be great for the system to know if we need to spell out information or messaging again or if they already read it on our site, thereby doing away with repetitiveness, and giving the supporter some credit for reading our site.

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  • Jacob Smith
    Jacob Smith ✭
    Ancient Membership First Reply

    I don't know how to track a series of pages viewed but I do know how to store information about a page in a session variable.

    This code: ]]] will store the current page title in the session variable customPageInfo. You could ad a conditional to see if that variable is empty as to not overwrite it.

    Then in your autoresponder you could spit out the session variable with ]. Of course this assumes all your page titles fit into that phrase. You could also do a series of conditionals based on the page titles to generate a more humane phrase.

    In order to make this work you would have to particularly target specific pages to put the first bit of code on that are releveant to what you might say in the email.

    Again not exactly what you were asking for, but something like it.

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