Planned Gift in a Capital Campaign

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Looking for thoughts on how to enter a recent gift commitment:  An organization is conducting a capital campaign.  In RE, at the highest level of classification, all gifts are entered into one of these established RE Campaigns:  Operating, Endowment, Capital, Planned Gifts (all are deferred/future $), and Sponsorship.


A donor who was approached for a gift to the capital campaign pledged a deferred gift of a portion of his IRA, payable after he passes away.  So - which RE Campaign would you enter it in - Capital OR Planned? 


 
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Comments

  • Assuming the bequest is revocable, I would place it under the Planned Gift campaign. I wouldn't want to count that pledge under my Capital campaign given it might not come in for another 10 or 20 years, if ever!
  • Thanks, Aaron. 
    I appreciate the perspective.

     

     

     


    Veronica Williams, MNM, CFRE

    |
    Annual
    Fund and Database Manager


    Lyngblomsten Foundation

    | 1415 Almond Ave., St. Paul, MN 55108


    Phone: (651) 632-5326 |
    vwilliams@lyngblomsten.org

    |

    www.lyngblomsten.org

     

  • We do count the planned gifts within the Planned Giving campaign that we have set up for these purposes.  Our goal in tracking them in RE is to measure our productivity for the board and if we have any documentation at all, we will add a planned gift to this campaign regardless of whether its for a capital campaign or not.  We track how the gift came to us under the appeal so for a capital campaign we have certain appeals set up - eg. Capital Campaign Planned Gift, Capital Campaign Outright Gift, Capital Campaign Payroll Deduction Gift, Capital Campaign Multi-Year Gift.


    For the gift type we use Pledge and for the fund, we have set up a dummy fund that doesn't follow our regular conventions (fund number) and call it "Future Planned Gift".  It really stands out. I also enter a the planned gift details on the Proposal tab so I can add more details such as tracking the stage within the planned gift cycle (open, pending, closed).
  • I'm going to offer a different perspective.  Without knowing how you use your campaigns, how you report on goals versus cash received, or what other restrictions you may have in your planned giving program, it's hard to answer.  Our planned giving campaign only counts cash received and gifts when they become irrevocable (which typically only happens when the has passed away).  We do not count bequest intentions as pledges, but do track the intention through the proposal tab when we have enough written documentation.  Since your gift is restricted to a capital project, our organization would count it under the capital campaign only if it is irrevocable.    


    CASE has requirements on how planned gifts can be counted during a campaign.  If you are at a college or university, you may want to look their guidelines to determine how you should count the gift. I am not at college or university so we opt not to count unrealized planned gift commitments in our fundraising campaign totals.  


    But, however you count it, make sure your gift agreement with your donor allows you to use it for the next closest purpose as determined by your leadership should the restriction of the gift be fulfilled before the planned gift is realized.  

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